Job Description

This is a hybrid position working three days in the office in Carrollton, Texas.

At Coverstore , our mission is to protect what you love. We are passionate about creating the highest quality cover, storage, organization, and decorative solutions for your every day. Long recognized as a market-leader, we never settle for less and are keenly focused on the details that set us apart from the rest. We continue to invest in innovative products and services, like made-to-order custom covers, that will help our customers protect their most cherished belongings for years to come.

Since 2005, Coverstore has sold millions of cover, storage, and lifestyle products to households around the world. We have also created products for and partnered with thousands of businesses, including United Airlines, Texas A&M University, Fenway Park, Beverly Hills Hotel, SoHo House, Rosewood Hotels, Microsoft, Polywood, Agio, Franklin BBQ, and more.

Are you a strategic, data-driven merchandising professional looking to own and grow a high-impact product category? As the Category Manager for Vehicle Covers & Accessories , you will lead the expansion of a fast-growing category, driving innovation in both stocking and custom-made SKUs. This role is an opportunity to shape the product strategy, optimize the assortment, and collaborate across teams to bring high-quality products to market. This includes protective covers, organization accessories, and storage solutions for priority product categories including Vehicles, Powersports, and more. With a strong focus on merchandising, analytics, and ecommerce, you will play a key role in maximizing sales, profitability, and customer engagement. If you’re entrepreneurial, analytical, and excited to make a measurable difference, we’d love to hear from you!

Job Description

The Category Manager is a highly motivated and analytically minded individual who plays a strategic role in growing the Coverstore business. Overseeing the full product development and sales lifecycle of the assigned category, this individual will collaborate cross-functionality to achieve sales targets, maintain profitability and ensure timely and successful product launches. As the category expert, the Category Manager will blend data insights with a deep understanding of the Coverstore customer to develop a clear, innovative, long-term growth plan for the business.

Responsibilities

Below is a list of the primary job duties and responsibilities for the Coverstore Category Manager. The responsibilities below are meant as a guide for core job functions but are by no means exhaustive.

Product Assortment & Strategic Planning

• Develop and execute overall strategic plans for your category that aligns with the Coverstore and DC International ecommerce strategy and financial goals
• Create assortment strategy to achieve sales growth targets for assigned category
• Maintain and update assortment plan for category
• Coordinate with Product Development and factory partners to source materials, develop patterns, approve costing and ensure timely production of products
• Propose new products and strategies to company leadership and establish medium and long-term product development roadmap
• Identify ways to improve products by integrating consumer feedback
• Maintain up-to-date expertise in the ecommerce industry and apply this to the development, execution, and improvement of action plans

Product Launch Coordination

• Initiate and facilitate communication with all other departments including Marketing, IT, Graphic Design, Operations, and the factory to execute planned vision to achieve product launch milestones
• Audit content and site merchandising to ensure accuracy and increase conversion rates
• Collaborate with Marketing to develop promotional strategies

Sales Analysis

• Responsible for sales, margin and ensuring profitable growth of the category
• Forecast, monitor and partner with Operations team to maintain inventory stock levels and maximize sales and profit
• Identify and respond to opportunities, risks and market trends based on detailed analysis of historical data and competitive analysis
• Partner with internal teams to identify and execute tactics to drive sales through promotional strategies, marketing campaigns, site merchandising improvements, etc.

Qualifications

• Bachelor’s degree in Merchandising or related field
• Minimum 5+ years professional experience in a merchandising-related field
• Experience managing sku-intensive categories
• Proficient in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook) and other standard office equipment
• Strong understanding of retail math (including intricacies of open to buy and gross margin), planning, inventory management, sales analysis, marketing, site merchandising and key financial measures
• Deeply analytical and able to make data-driven critical business decisions, strong strategic and analytical thinking and ability to manipulate data sets, including advanced knowledge of Excel
• Excellent oral and written communication skills; proficient in spelling and grammar
• Exceptional attention to detail, organizational skills and ability to multi-task
• Works well individually or in teams
• Self-motivated with willingness to take initiative and responsibility, and be proactive in tackling projects
• Thrives in a fast-paced environment where deadlines and priorities may change
• Positive attitude with an eagerness to learn

Employee Benefits

• Medical, Dental and Vision Benefits through BCBS
• Paid PTO and Company Holidays
• 401(k) Plan with a Company Match
• Employee Discount on Coverstore and Leatherology Merchandise
• Generous New Parent Leave Benefits
• Casual Dress Code
• Employee Team Building and Social Events
• Charitable Giving Company Match
• Employee Referral Bonus Program

About the Business

DC International is a vertically integrated ecommerce company and home to two fast-growing direct-to-consumer brands: Coverstore and Leatherology. What does it mean to be a vertically integrated company? It means working alongside a diverse team of creators, marketers, analysts, developers, designers, and innovators. It means overseeing the complete, end-to-end product lifecycle. With our headquarters in Carrollton, Texas, and a wholly owned manufacturing facility in Asia, DC International is uniquely positioned to create a great customer experience from start to finish.

Since 2005, our mission has been simple: to bring customers products that matter. We do this by marrying timeless design, innovative technology, and an unwavering commitment to quality. Over the last 15+ years, we have grown from a small family business into one of the industry’s leaders in product excellence and superior service. Despite our success, we never forget our humble beginnings and the customer-first values upon which we were founded.

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